Google's Website button went to Facebook.
His Google profile was listed as “Level up gaming”, with facebook.com as the website.
Our work
Case study · Level Up Gaming Van · North Wales
No website. Not on Google. Now No.1 in Google's AI search. In eight weeks.
Ask Google's AI who to book a gaming van from in North Wales and it names Level Up Gaming Van first. In August this business didn't have a website. It does now, and it's on our £49 a month plan.
who can i book a gaming van from for a kids birthday party in north wales
29 enquiries through the website
- No.1
- in Google's AI search for gaming van parties in North Wales
- Page 1
- of Google for “gaming van hire north wales”
- 29
- enquiries through the website in eight weeks
- £49/mo
- for all of it, on our Basic plan. No build fee
- No websitePage 1 of Google
- A Facebook login wall29 enquiries
- Not in Google's AI answersNamed first
Measured 10 October 2026, eight weeks after launch. How we measured is at the bottom of the page.
Before · Our audit, 4 August 2026
Zero. A five-star business nobody could find.
Level Up had 5.0 from nine Google reviews and parents recommending it in local Facebook groups. But search for a gaming van in North Wales and Google sent you to everyone else. He only existed if you already knew his name.
- No website
- No price published
- No areas listed
- No email address
And Facebook showed parents a login wall.
Without a Facebook account, this is all a parent saw.
Not on page one for “gaming van hire north wales”.
Every result on the page was another business.
Missing from the map in his own area.
A Google Maps search for “gaming van”, centred on his patch, listed vans from as far away as Manchester. Not his.
Real screenshots from our audit. Other businesses blurred.
What we did
No tricks. No ad spend. The basics, done properly.
This is the standard Voqal process, nothing bolted on. A free audit, a website that answers the questions parents actually ask, the search basics built in, and someone looking after it every month.
4 August
A free written audit
We searched for Level Up the way a parent would. We found the login wall, the missing price and towns, and which vans were winning the searches. Gareth also got a short list of free fixes for his Google profile.
16 August
A website that answers parents
Live twelve days after the audit. The van, the kit, the price from £140 with a £20 deposit, the areas he covers, his Google reviews and a five-field form to check a date.
Built in
Search basics, done properly
Page titles written for the searches parents actually type. Structured business details, so Google and AI tools can tell who he is, what he does and where. A sitemap, with Google Search Console and Bing set up and checked.
Every month
Looked after
Hosting, security, backups and monitoring. A report every month, with monthly edits included.
levelupgamingvan.com, designed, built and looked after by Voqal.
After · 10 October 2026
Eight weeks later. Same searches. Different story.
We ran the exact searches from our audit again, eight weeks after the website went live. Here is what Google shows now.
who can i book a gaming van from for a kids birthday party in north wales
- 4 AugNot mentioned anywhere on the page.
- 10 OctGoogle's AI Overview names Level Up first.
Named first
Where did Google get that?
The price, the deposit and the areas in Google's answer come straight from his website. In August, none of them were published anywhere.
On his website
Google's source: levelupgamingvan.com
gaming van hire north wales
- 4 AugNot on page one. Not in the business listings.
- 10 OctSecond in Google's business listings, and his website is on page one.
29
enquiries through the website's “Check my date” form, from launch on 16 August to 10 October 2026.
- 13by 15 Sep
- 19by 21 Sep
- 23by 25 Sep
- 29by 10 Oct
Early search data
In its first two weeks of tracking, Google Search Console recorded his site appearing for searches like these, plus six appearances inside Google's AI features.
- gaming van north wales
- gaming van near me
- gaming van party near me
- gaming van
“Nothing was ever too much trouble, and no problem was too big or too small.”
Gareth Clifton · Owner, Level Up Gaming Van · Google review
“They really are your one-stop place for creating an amazing website from start to finish!”
What it cost
All of this, on our cheapest plan.
£49 a month
- No build fee
- A website designed around his business
- Hosting, security, backups and monitoring
- Monthly edits and a monthly report
- His domain stays his
We did this for £49 a month. What could we do for you?
Tell us about your business. We'll search for you the way your customers do, then send a free demo and written audit within 24 hours. You decide after.
Get my free demoHow we measured
- Before: screenshots from our audit on 4 August 2026.
- After: the same searches on 10 October 2026, in Chrome with personalised results switched off, run from Manchester with “north wales” in the search. Search results change over time and by location.
- Enquiries: the number of entries stored by the website's enquiry form since launch. It can include the odd test or spam entry. Phone calls and messages are not included.
- Search Console: Google's own data for levelupgamingvan.com, 22 September to 6 October 2026, the first fortnight after tracking was set up.
- One business, real numbers. Not a promise of the same results for every business.